We are Certified B Corp
Wilderness Patagonia is the first certified tourism company B in Patagonia!
Six months ago, Wilderness Patagonia – Travel Company embarked on the path to becoming a Certified Benefits Company or Company B. B Corporations are important as they are powerhouses of exchange that use the power of business to build a more inclusive economy. and sustainable, balancing profit and purpose. Basically, they are leading companies that use business as a force to improve society, the environment and the economy.
We are pleased to announce that in August 2020 we have officially become a B Corporation, the first in Patagonia and the third in Argentina to obtain this certification. We are proud to join this global movement of people using business to make a difference in the world.
The B Corp certification is the only certification available that goes beyond the standards of the product and service model, it evaluates absolutely all the dimensions of a company to be able to carry out its certification. The certification and evaluation process involved reviewing the performance of our company in five categories: government, workers, clients, community and environment. B Corp Certifications is the only certification that evaluates the comprehensive social and environmental impact of a company and guarantees that it is complying with the highest verified standards of performance, public transparency and legal responsibility.
The evaluation process provided Wilderness Patagonia with the affirmation that our business has a strong and positive social and environmental footprint. It also provided clarity on where we can improve as a company and how we can further align our values with our business practices. This has been an interesting, different, worthwhile and inspiring experience and we are so grateful to be a part of this community of business leaders and like-minded people who use business as a force for good. Unlike traditional corporations, certified B Corporations are legally obligated to consider the impact of their decisions not only on their shareholders, but also on their stakeholders (e.g. workers, suppliers, community, consumers, and the environment).
B Corps believes that society’s most challenging problems cannot be solved by government and non-profit organizations alone. We must work together to reduce inequality, reduce poverty rates, create healthier environments, and strengthen communities. We can do this in part by creating more high-quality jobs that provide dignity and purpose. By harnessing the power of business, we can use profits and growth as a means to have a greater and more positive impact on the lives of our employees, communities and the environment.
To maintain this highly selective status as a certified B Corps company, we must undergo a new verification every three years. We are motivated to continue improving our business and to continue documenting our progress. B Corps set the gold standard for good business. Through our services, practices and earnings, at Wilderness Patagonia we are committed to improving the lives of all our partners, the community, travelers and the environment. We understand that we are all dependent on each other and therefore we are responsible not only for each other today, but also for our future generations.
“At Wilderness Patagonia we have taken all the necessary measures to guarantee that the trips we plan are in line with our social, environmental and economic values. Our purpose is to inspire adventures by committing travelers to the conservation and development of Patagonia, thus helping to create a strong incentive to preserve the natural and cultural heritage in our region. As a purpose-driven travel business, it seemed natural for our team to join the B Corporation movement and fight alongside other businesses as a force for good. We constantly take steps to increase the positive impacts of our business and minimize the negative ones. We communicate our path towards responsible travel with honesty and transparency to continue advancing step by step towards our vision and become the leading travel company in the Development of Patagonia. ” – Carlos Pelli, Founder of Wilderness Patagonia – Travel Company
To learn more about the B Corporations system visit https://sistemab.org/argentina/
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